Support the Head of Marketing & Operational Support in implementing the Marketing strategy through according KJL products placement and promotion on the market.
Create collateral / content, which is relevant across KJL products, arming the local KINTO teams with the material they need to maximize current and future KJL products monetizing potential and commercial success.
Key responsibilities
- Reviewing and adopting marketing strategy accordingly to the instant changes in product range (e.g. verticalization), addressing different customers segments
- Create marketing content in regard to the current and future KJL products and other activities: product descriptions and specifications with a well-presented explanation of all features, guide to future roadmap, market communications templates, marketing brand guidelines etc.
- Cooperation with KE Brand & Marketing team and T&P who is creating branded content for KINTO verticals (incl. KJ), media campaigns etc.
- Cooperation with external Marketing agencies ensuring timely and in-budget delivery of the professional services and content that cannot be produced internally
- Organizing and maintenance of the virtual space with seamless but protected access-by-invitation to all KJL content (Content Library)
- Supporting the CEO and the Head of Marketing & Operations in all Marketing-related matters, incl. preparation for meetings, pitching packs etc.
- Ensure that Market marketing sites are properly set up, configured to enable market launches
- Consult Markets on marketing websites improvements
- Manage KJL company’s social media accounts and website, and create content for it
- Facilitate website training for Markets
- Analyze Market marketing website statistics, track the effectiveness of Market digital marketing campaigns, report best practices to Markets
- PR and corporate communications.
Essential to the role
- Strong Marketing skills
- Project Management ability
- Content Production and Management skills
- Experience with WordPress, Adobe, and/or other similar Content Management Systems
- Excellent computer skills particularly pro-level in PowerPoint and various Content Editors
- English is the business language, the employee must have good verbal and written English skills
Useful to the role
- User Experience awareness
- SEO experience
- Creative, open-minded and initiative
- Result driven and able to break down complex tasks into manageable portions
- Well-organized, excellent planning, following deadlines
- Flexible to travel as and when required
- Communicator – easily able to articulate ideas into content
- Storytelling – use your experience to break down a topic and relate to your readers.
- Adaptability – able to work in a high paced environment and take initiative
- Team Player – work effectively with other teams and understand requirements
- Pragmatism – able to work pragmatically, in a commercial environment
- Personality – make people feel that they are hearing from a real person
Think you’re the perfect candidate? Send your CV to senka.aleksic@kintojoin.io!